The three winners -- Jennifer Friedman, Ulrike Vernachio and Margie Schrager -- following their makeovers. (Bruce R. Bennett / Palm Beach Post)

Mom hair.

The term brings to mind permanent ponytails hurriedly pulled together every morning out of convenience and cropped style-less hair cut out of desperation. There are, after all, more important things for moms to worry about than hair.

But the winners of our Mom Hair Makeover Contest wrote to The Post asking for a little professional help courtesy of Anushka Spa & Salon and Shop Smart because they all agreed that even with 15-month-olds or teenagers or even adult children to tend to, looking and feeling good matters to moms, too! Here are the transformations:

Read the full story

The Frugalista

JULIA HEGGEN

Age: 29

Profession: Nurse practitioner, St. Mary’s Medical Center

Lives in: West Palm Beach

WHY SHE’S A SMART SHOPPER: I’ve done lots of shopping at Sawgrass Mills lately. I never can go wrong there, and I always make a quick stop at IKEA, too. And of course, I never forget the local T.J.Maxx and Marshall’s. I bought a couple of tees and dresses recently – designer for a deal, although it does require some sifting!

HER LATEST SNAG: I recently did a lot of shopping at the Vero Beach outlet mall. They had Banana Republic, Gap, Polo and Ann Taylor all at discounted prices. They also had a Gymboree and Carter’s outlet for my daughter, Avery. Although this was a bit of a drive, it’s doable if you make a girls day of it.

Read the full story

Tasti D-Lite, the lower-calorie frozen dessert chain, is celebrating the grand opening of its Boynton Beach store Thursday through Sunday. The official ribbon-cutting ceremony takes place at 2 p.m. Saturday with Maj. Frank Briganti of the Boynton Beach Police Department, Sharon Wallace of the Chamber of Commerce and other honored guests.

Sunny 104.3 will broadcast live from 1-3 p.m. Saturday, and everyone gets a free Tasti D-Lite small cup or cone from 1-3 p.m. Saturday. From 1-6 p.m., Mickey and Minnie Mouse will greet kids, and there will be face painting, Tasti tattoos and a balloon artist.

Register to win the grand prize of a year of free Tasti, a free Cake & Pie Office Party for 20, a free Tasti birthday party for 15 kids, a free visit at Ladies First Chiropractic and a free four-layer facial and spa pedicure at Something About Nails.

Read the full story

Women know all too well the mishaps that can occur from wearing white: visible panty lines, coffee spills, unflattering pocket linings …

But white jeans worn well are sophisticated and more versatile than you may think. As Glamour magazine puts it in its online edition, "Get over the fear of red wine spills and dirty lawn chairs – you need a pair of white jeans this summer."

Read the full story

Who: Taja Slydell, 21, Riviera Beach

Smart shopping cred: I have three sisters, so my parents taught me early on that bargain shopping is best.

Wardrobe needs: I am currently enrolled at Florida State University. Being a full-time college student usually calls for simple, chic outfits that can get me from class to work easily.

My $100 look: This is a summer look for a college student who just landed the ultimate internship writing about looking good for less!

Read the full story

The merchandise: Antiques, art, decorative items "and just plain fun stuff," says owner David Romaine, who recently installed a relaxing garden area in the back of the Northwood Village shop, complete with koi pond, hanging baskets, plants and pottery.

The neighborhood: Romaine is proud of the street’s "village atmosphere," he says. "I have connections to Palm Beach Restoration Studios, who are the finest restorers I know of. … Also, we have two wonderful upholstery people on the street, All About Detail and My New Old Chair."

The special event: The Northwood Village Art & Wine Promenade takes place in the 400 and 500 blocks of Northwood Road from 6 to 10 p.m. on the last Friday of every month. The free event typically features trunk shows, wine tastings and live music.

Read the full story

"Like a cheap pair of shoes."

It’s the most stinging insult you can hurl at footwear, whether you’re targeting appearance, fit or even odor.

Adding injury to insult, feet pay the price when you skimp on shoes.

"In large measure, you get what you pay for," says Dr. Dennis Frisch, a Boca Raton podiatrist who is a spokesman for the American Podiatric Medical Association.

Read the full story

The store: Owner Gerry Novoa’s Rhythm Clothiers was a Clematis Street fixture from 1996 to 2001, when the store moved to CityPlace. Novoa returned to downtown with The Style Bar in March.

Read the full story

Who: Blair Kirwan, 28, managing partner of It! Weddings & Events, grew up vacationing in Palm Beach with her family. Before starting an event planning business here she worked on the island for C. Orrico and Stubbs and Wootton. She is a founding member of the American Cancer Society’s Palm Beach Rising Stars and a co-chair of the upcoming Town of Palm Beach Centennial Anniversary event.

Her $100 look: Blair prefers "simple, classic clothes" paired with "fun accessories." While her closet does hold some high-fashion (and high price-tag) pieces, such as her enviable white Goyard St. Louis P.M. shopping tote, she loves to find a good deal. Here, she wears a one-piece shorts jumpsuit from Target ($19.99) that is "comfortable, yet preppy because it’s seersucker" and a Liberty of London For Target floral print scarf ($14.99). The Stephen Bonanno sandals, a Palm Beach staple, the Goyard bag, and the bright bangles, are her own. It’s a look she might wear out shopping for more deals.

Read the full story

Who: Cynthia Postula (who is "old enough to know not to share my age") owns Look Great, Feel Great, an image consulting business. She has more than 100 hours of training in image consulting, a master’s degree in psychology and a background in counseling. "I went from the inner work to the external and now I combine them to help clients change negative messages and look and feel their best."

Her work: For $60 an hour, Cynthia offers wardrobe consultations, closet organization sessions and shopping assistance. "Before you shop you have to know what you need, and you won’t know what you need unless you clean the closet." She also teaches $15 classes on packing well, wardrobe basics, dressing for your shape, and skin care.

Her $100 look: From Loehmann’s: Michael Stars scoop-neck metallic top, $16.99, and linen skirt by Layfayette 198, $79 (originally at Saks Fifth Avenue for $298). Shoes, jewelry and jacket from her closet.

Read the full story