Beyonce and her mother, Tina Knowles are releasing a new junior apparel line.

The line is cleverly named after Beyonce’s on stage alter-ego ‘Sasha Fierce’ and the name of her third album “I Am…Sasha Fierce”.

The line which is being targeted for back to school shoppers,  consists of sports wear, outerwear and accessories including shoes, jewelry and eyewear.

You’ll be able to find  ‘Sasha Fierce’ at Macy’s, Dillard’s and specialty stores.

Beyonce said “the line really exudes a different side of my personality, which I am grateful that I can express”, and with prices ranging from $25-$75 a lot of teens should be able to express that style as well.

View photos from Beyonce’s concert.